An international exchange programme was organised for graduate students between the Business Schools of Middlesex University Dubai and Loyola University Chicago. The collaboration exchange programme has been initiated and organised by Dr Evangelos Moustakas, (Middlesex University Dubai), Eve Geroulis and Dr Raymond Benton Jr. (Loyola University Chicago). The programme has been supported by Dr Cedwyn Fernandes, Director of Middlesex University Dubai and Professor Kevin Stevens, Dean of Quinlan School of Business at Loyola.
The Qiyadi 4 Leadership Training Programme was designed and delivered by Dr Evangelos Moustakas and Dr Lien Els for the Roads and Transport Authority (RTA). Twenty engineers from RTA in Dubai embarked on an intense Leadership Training Programme with clear objectives and learning outcomes to be achieved, with positive energy and the necessary amount of enthusiasm that lead to constructive synergies and raised the expectations for a positive outcome. The level of engagement has been outstanding while the trainees achieved what they worked for. Purposeful discussions served as a compass bearer to guide the way in which their leadership practices could be enriched.
Digital Marketing Workshop at Google Dubai with Alex.
The Residential allows students to work in syndicate groups to discuss, disseminate and present their strategic thinking based upon the information provided throughout the week. Importantly, the Residential Week provides an opportunity for students to interact socially and informally with other fellow students and members of marketing faculty.
The Advanced Social Media Master Class is based on Middlesex University’s programme in Digital Marketing taught to managers that come to Dubai Campus from all over the world. The marketing paradigm has transformed with the rise of digital technologies. Organisations currently face a constant proliferation of social media channels, the growing power of connected customers and an explosion of new digital tools.
